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Product consultation
Get feedback before you launch the product
When developing a new product or pivot , it’s crucial to verify whether it makes sense to proceed. Consulting with a product expert will help you determine if your plan is sustainable – before you invest . Plus, testing with respondents will give you real-world feedback before you launch.
90%
Startups
Fails due to lack of market interest
15k
Validation
Validating an idea before development
80%
Emotional decisions
Validation is a step towards better arguments
Use
Where does consulting bring the most value ?
Verified places where consultation moves decisions in the right direction.
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Start
New product
We'll look at the features planned for the first version and suggest what you can postpone. We'll streamline development and reduce costs - with the possibility of verification with real respondents.
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Effectiveness
Cost savings
We will help narrow the scope of the first version without losing value for users. You will receive a suggestion on how to optimize the MVP while maintaining a meaningful foundation.
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validation
Market interest
We will evaluate how the product fits into the market and the competition. The consultation is based on real-world experience with digital products, services, and B2C segments.
Access
How you start determines the outcome
Two different ways to build a product. One costs hundreds of thousands, the other can save you money—and, above all, time.
Without validation
Classic development
CZK 448,000 burned before the first client
Development takes 3-5 months
A product often based on assumptions
The entire team (4 people) involved from the start
The risk that the market does not want what you are developing
With validation
Validated start
CZK 15,000–50,000 for idea verification
First test in a few days
Real customer reactions before development
All you need is 1–2 people and tools like Wix.
Verified market fit even before investment
** Full calculation: Start-up company. A Czech company with two engineers, one CEO, and one designer will pay a minimum of CZK 112,000 per month for development. Development usually takes around 3-5 months for a smaller MVP, so the cost is around CZK 448,000 for the salaries of those four people for one product (if they are motivated). The result is a functional product prototype waiting for its first hundred customers. How to deliver faster and reduce costs? Method one = Brutal market validation! This involves testing hypotheses related to the product before development begins, using in-depth interviews, which will cost approximately CZK 15,000-50,000 (the exact price depends on the complexity). The product can be "developed" using, for example, a fake landing page, a flyer with an offer, etc. For example, WIX costs $17 per month and can be used to create a landing page for testing. This can often be done by just two people, or even one. If there is uncertainty about the intended product and a desire to develop it, the question is: what are the chances of success for this idea? For CZK 448,000, you can test a large number of ideas and then find a compromise in the MVP with the certainty that the product has a certain market fit. Method two = identify with an expert the so-called known problems that have clear solutions. The goal is not to do any graphics for them (shorter delivery, closer market validation). Leave the development entirely to the developers. Similar initial consultations often significantly reduce the number of features/complexity and thus the final price and delivery date.
Procedure
How is the cooperation going?
1
First visit to you
Strávíme odpoledne (cca 4 hodiny) přímo u vás ve firmě. Zjistíme, co řešíte, a společně si ujasníme zadání. Tato konzultace je zdarma.
2
Price quote
Na základě komplexnosti připravíme cenový návrh podle odhadovaného počtu hodin a navrhneme další postup.
3
Starting a collaboration
Po odsouhlasení nabídky domluvíme harmonogram a začínáme. Výstupy dodáváme průběžně včetně doporučení.
Validation
Why validate before you develop?
Developing a new product is expensive – and every mistake is multiplied by the number of people and months. Unnecessarily large MVPs, untested ideas, or blind faith in success often end in failure .
Pre-validation will allow:
Find out what customers really want
Reduce the number of features and development costs
Reveal blind spots that you don't see in your team
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Examples
Typical usage scenarios
Validation of the scope of an MVP and a pivot into a new area — the two most common situations when it makes sense to invest in product consulting.
Starting from scratch
Validation of the MVP scope
The first product always involves significant time and financial costs. We will help you validate it.
We test hypotheses and verify whether the proposed features really constitute the minimum necessary—no more, no less.
New direction, new product
Pivot to a new area
When entering a new market, the number of requests from various internal teams often increases.
By testing hypotheses, we improve the quality of internal debate and increase the chances of a successful market fit.
Kontakt
Schedule a free internal consultation
Briefly describe what you're dealing with. We'll get back to you with a suggestion on how we can help you and arrange an initial meeting.
For individuals and teams who want to better understand their product, customers, or direction. You don't need to have a finished product - just an idea or direction.
The price is always determined by the complexity of the task and the hourly rate . We will know the most accurate price estimate if you invite us to your organization for 1 day (4 hours in the afternoon), as an initial free consultation . We will then prepare a quote and send it to you.
Yes. You will receive a .pdf with our recommendation and management presentation including all the data sources we learned from.
We find suitable UserInterviews participants, prepare questions and conduct the interviews for you. You will receive outputs that will help you make decisions.