Our services
Consult product-market fit with respondents:
We will identify the customer's decision-making process and the scenarios in which the customer considers or would consider your product.
How We Can Help
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Validation of hypotheses and concerns regarding product fit with external respondents.
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Mapping customer journeys for the product based on interviews with respondents.
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Identifying where the product has a real chance of succeeding in the market, considering the possibility of substitution by competitors' products (customers might use a similar product from a competitor).
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Converting assumptions about the product into specific testing formats.
Consult product-market fit with expert
We have cross-cultural experience in mobile development, e-commerce, AI implementation, and tourism.
What can we help with
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Review of product and market fit for Asian and European markets with an expert.
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Validation of the first iteration of your product (often referred to as MVP) to reduce financial and time burdens.
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Cultural review of your product (e.g., Asian markets have a completely different design approach compared to European ones).
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Support in any way that fosters the growth of your product.
Inference tool
We are working hard on this tool. Decision tools are complex to develop because they work with complex abstractions of ill-structured problems (where one must first define the problem space before finding solutions).
The problem space is constantly restructured as organizations and thinking evolve. This makes the feeling of "another presentation done and forgotten" all too real.
If you are interested in helping us develop this tool by interviewing the decision-making process in your organization, we are thrilled to talk to you.
Hire an interim Product manager
An interim Product manager brings leadership expertise to product departments during times of crisis, helping to guide the continuous development cycle.
What can we help with
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Transition to continuous product development in small companies using Teresa Terres methods.
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Helpt to stabilize internal debate in the companies
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Establish product department within the company and start continuous development processes
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Lower risk of prioritization failures due to organizational changes


About us
Have you ever wondered whether pivoting your company's focus to another area could result in higher revenue or improved retention? Additionally, has anyone done this before? And were they successful? If there was insight into how others performed with similar products, it would be possible to estimate the likelihood of success for the product in question, bypassing much of the internal debate.
We decided to build this inference tool to help with the decision-making process. The tool provides you with arguments to ensure that internal discussions are highly effective and lead to the selection of the best option.
Help important decision makers to persuade others about their course of action as fast as possible.
What we aim to solve
To help key decision-makers persuade others about their strategic intent as fast as possible.
We draw inspiration from various scientific discoveries about group thinking and behavior to help key decision-makers persuade others about their strategic intent as efficiently and fast as possible.
We believe that qualitative and quantitative research go hand in hand in decision-making. Our engine utilizes both data types. Quantitative data analysis involves advanced clustering of products released worldwide, helping to identify the potential size of problems. On the other hand, qualitative data analysis gathers insights from experts, conducts experiments, and captures the nuances unique to each product.
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